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Campaign Resources

2019-20 Campaign Guide

  • Spreads (PDF)
  • Single Pages (PDF)

Pledge Forms

  • 2019 Campaign Pledge Form (PDF)
  • 2019 Campaign Pledge Form – Print Version (PDF)
  • 2019 Pledge Postcard (PDF)

Marketing Materials

  • What We Do Flyer (PDF)
  • Visual Business Model (PDF)
  • Steps to Success (JPG)
Info Sheets
  • Basic Needs Info Sheet (PDF)
  • Born Healthy Info Sheet (PDF)
  • Kindergarten Readiness Info Sheet (PDF)
  • Third Grade Reading Info Sheet (PDF)
  • Middle School Engagement Info Sheet (PDF)
  • High School Graduation Info Sheet (PDF)
  • College- or Career-ready Info Sheet (PDF)
  • Financial Well-being Info Sheet (PDF)
  • Connected & Healthy Older Adults Info Sheet (PDF)
Campaign Posters
  • Basic Needs Met: Food, Safety & Housing Poster (PDF)
  • Born Healthy Poster (PDF)
  • Kindergarten Readiness Poster (PDF)
  • Third Grade Reading Poster (PDF)
  • Middle School Engagement Poster (PDF)
  • High School Graduation Poster (PDF)
  • College- or Career-ready Poster (PDF)
  • Financial Well-being Poster (PDF)
  • Connected & Healthy Older Adults Poster (PDF)

Communications Templates

  • Campaign Preview (Microsoft Word)
  • Campaign Kickoff – From CEO (Microsoft Word)
  • Campaign Email to Employees – General (Microsoft Word)
  • Last Call Reminder Email (Microsoft Word)
  • Thank You to Campaign Team (Microsoft Word)
  • Thank You to Donors (Microsoft Word)

United Way Brand Materials and Guidelines

  • Brand Standards (PDF)
  • To request a specific United Way logo, contact us.

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Contact Us

Richmond Office

2001 Maywill Street, #201
Richmond, VA 23230

Tel: (804) 771-5820
Fax: (804) 225-7344


©2019 United Way of Greater Richmond & Petersburg